Illustration by Mengxin Li / The Verge

In March 2021, an artist called Beeple sold an NFT-based artwork for a record-setting $69 million — and NFTs began to shake up the art world, the tech world, and dozens of other subcultures. The year that followed has been a rollercoaster: artists and collectors have made fortunes off NFTs, brand after brand has launched digital marketing gimmicks, and NFT apes even made it onto The Tonight Show.

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